Johan Moelich approached WebFire Designs to design a website for his consulting business. This was a new business that had no online presence so we were starting from scratch to build his online profile. Through our requirements determination process we determined that we needed to build a site that emphasized Johan's skill set, as well as his breadth of experience so that potential customers would be comfortable knowing that he had the experience to tackle their project, and could handle the challenges their project would present. The new web site needed to be mobile friendly with a simple menu structure, and easily accessible content. There also needed to be a number of calls-to-action to encourage site visitors to contact Johan about his services.
Our Web Design Solution
The main goal of the new website was to generate leads so we positioned Johan Moelich as an expert in his field, emphasizing his wealth of experience, and outlining his skill set, honed through decades of experience as an electrical engineer. We included a number of case studies showing some of the larger projects he completed, including photographs. We also included an additional photo gallery of photos that showed of his work. The new site is mobile optimized, and easy to edit and maintain through the admin section of the content management system. The new site included a number of calls-to-action at key places to encourage potential customers to contact Johan and initiate the consulting process.